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Retail Marketing Course

Retail Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This short, practical course shows you how to segment shoppers, build data-backed personas, and choose the right everyday categories to grow. You will learn to design a focused marketing mix, set clear objectives, pick effective KPIs, and run simple tests. Step-by-step launch plans, reporting templates, and competitive benchmarking help you improve results quickly and confidently in any local market.

Elevify advantages

Develop skills

  • Shopper personas: segment grocery buyers using data-driven, real-world methods.
  • Retail category strategy: pick winning categories and justify them with KPIs.
  • Retail marketing mix: design effective 4P plans across store and digital.
  • Promo analytics: calculate ROI, run A/B tests, and optimize weekly results.
  • Launch execution: build 4-week retail rollout plans with ops, digital, and staff.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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