Employer Branding Course
This course equips you with practical skills to build and execute an effective employer branding strategy, from crafting compelling EVPs to launching campaigns and measuring ROI, all on a lean budget.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Employer Branding Course teaches you how to create a strong EVP, identify target audiences, and use research to develop effective positioning that draws in the best talent. You will learn to develop communication strategies, outline 3–6 month projects, update your careers page, and roll out content and referral drives. It also provides useful templates, easy monitoring techniques, and a guide for making adjustments to boost outcomes even with limited funds.
Elevify advantages
Develop skills
- EVP design mastery: craft clear, tested value propositions fast.
- Data-led employer branding: track, A/B test, and refine with lean metrics.
- Talent audience targeting: map personas, channels, and low-cost tactics.
- High-impact content creation: produce social, video, and blog assets at speed.
- 3–6 month EB roadmap: launch campaigns, revamp career site, and prove ROI.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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