Business Data Analytics Course
This course equips learners with essential skills in business data analytics, focusing on e-commerce data to drive marketing decisions through data modeling, dashboard creation, and insightful recommendations.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Business Data Analytics Course teaches you how to transform raw e-commerce data into reliable revenue insights for Marketing. You will learn data ingestion, cleaning, and modelling, then define precise metrics such as AOV, segmentation, and volume. Create quick, user-friendly dashboards, verify calculations, avoid typical mistakes, and deliver clear recommendations that inform budget, channel, and product choices confidently.
Elevify advantages
Develop skills
- E-commerce data modelling: Design star schemas that support accurate BI metrics.
- Marketing dashboards: Build fast, clear views customised for channel and ROI KPIs.
- Data cleaning for BI: Correct errors, outliers, and gaps for reliable analytics.
- Revenue and AOV metrics: Calculate, validate, and interpret key business KPIs.
- Insight storytelling: Convert dashboards into concise, actionable marketing strategies.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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