Social Marketing Training
Social Marketing Training equips marketers with practical skills to foster real behaviour change using affordable campaigns, precise audience insights, and trackable results. It blends digital tactics, community alliances, and hands-on methods ideal for immediate application in Botswana contexts, ensuring impactful initiatives on limited funds.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Social Marketing Training delivers hands-on tools for crafting behaviour-change campaigns that spark genuine action even on small budgets. Master researching and segmenting Botswana audiences, designing focused interventions, linking digital and community channels, and producing engaging content. Build expertise in cost-effective data gathering, straightforward reporting, and basic KPIs to confidently plan, trial, and refine powerful programmes.
Elevify advantages
Develop skills
- Develop behaviour-change strategies to create ethical, effective social marketing plans quickly.
- Gain audience insights by segmenting local communities through rapid research and detailed personas.
- Master low-budget social media by planning targeted campaigns across platforms to spur actions.
- Learn data-efficient evaluation to monitor behaviour KPIs using simple, affordable tools.
- Build community activation through fast-forming local partnerships and micro-influencer networks.
Suggested summary
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