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Nudging in Marketing Course

Nudging in Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Learn to craft ethical nudges that steer shoppers to healthier grocery picks in Indonesia. This focused course explores core behavioural biases, online choice design, and hands-on strategies for search, product views, cart, and checkout stages. Gain skills in conducting solid A/B tests, measuring results with reliable indicators, and rolling out effective nudges that honour user trust amid local realities.

Elevify advantages

Develop skills

  • Design effective nudges: Create practical, results-driven nudges for online shopping platforms.
  • Leverage choice biases: Employ defaults, framing effects, and visual cues to encourage better selections.
  • Refine online layouts: Develop images, tags, and packages that drive successful outcomes.
  • Conduct swift A/B trials: Launch, assess, and expand top-performing nudges using precise measures.
  • Practice ethical nudging: Harmonise influence with openness, reliability, and shopper independence.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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