Marketing & Market Research Course
This course covers the complete marketing process, from researching markets and segmenting customers to analysing rivals and planning actions. Develop data-backed strategies, refine product positioning, and transform slow sales into real growth across various markets, using practical tools and insights.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to define market scope, analyse competitors, profile buyers, and identify sales issues for green cleaning products in Latin America. Utilise data from reports, social media, and shops to create solid strategies, strong positioning, and a 3-month plan with KPIs, tests, and reports for stakeholders.
Elevify advantages
Develop skills
- Conduct efficient market research with data for emerging markets.
- Map competitor details like pricing, distribution, and branding.
- Create precise customer segments and purchase behaviour profiles.
- Diagnose growth problems using minimal data to find core issues.
- Develop 90-day market entry plans featuring KPIs and learning tests.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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