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Marketing Automation Course

Marketing Automation Course
from 4 to 360h flexible workload
valid certificate in your country
3.8 in the evaluation

What will I learn?

This Marketing Automation Course teaches you how to select and justify the appropriate platform, create effective email and workflow sequences, develop practical lead scoring, and maintain clean and synchronised CRM data. You will learn to define buyer personas for B2B SaaS, capture and tag contacts accurately, and monitor key funnel metrics to launch, measure, and continuously enhance automated campaigns that generate predictable pipeline.

Elevify advantages

Develop skills

  • Build clean CRM syncs: real-time, batch, dedupe rules and data hygiene.
  • Design high-converting lead flows: forms, fields, UTM tracking and lifecycle stages.
  • Create powerful automation workflows for trials, nurturing, routing and win-back.
  • Implement B2B SaaS lead scoring models that turn engagement into qualified MQLs.
  • Track and optimise funnel metrics with dashboards, A/B tests and deliverability checks.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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