Inbound & Relationship Marketing Course
This course teaches inbound and relationship marketing techniques to attract quality prospects, nurture leads effectively, and build loyal customer relationships that drive sustained business growth. Participants will learn to develop buyer personas, produce engaging content, refine conversion processes, implement targeted email nurtures, and analyse performance data to maximise lifetime customer value and revenue streams.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain expertise in inbound and relationship marketing strategies to draw in ideal clients, transform visitors into solid leads, and foster lasting customer loyalty. This focused course equips you to create client profiles, develop compelling messages, strategise content delivery, optimise lead pathways, deploy nurture campaigns, and monitor metrics for ongoing revenue growth.
Elevify advantages
Develop skills
- Inbound content planning: create SEO-optimised pillar content, schedules, and lead attractors efficiently.
- Conversion pathways: build high-performing landing pages, calls-to-action, and forms for capturing prime leads.
- Email nurturing tactics: design concise sequences to inform, segment audiences, and drive conversions.
- Relationship building: implement referral systems, upsell opportunities, and loyalty initiatives to increase customer value.
- Growth analytics: monitor essential funnel indicators and refine campaigns through rapid testing.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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