Fashion Marketing Training
Gain expertise in fashion marketing tailored for sustainable streetwear brands. The course covers in-depth consumer research, effective brand positioning, strategic launch planning, and performance analytics. Participants will create a comprehensive six-month marketing plan designed to increase website traffic, improve conversion rates, and cultivate a dedicated customer base passionate about recycled denim products.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with essential tools to develop and launch a successful unisex recycled denim collection, covering teaser promotions, launch events, and customer retention strategies. You will learn to identify streetwear target markets, establish strong brand positioning and identity, evaluate the sustainable fashion market, define goals based on data, monitor key performance indicators, and refine marketing channels over six months to achieve tangible business growth.
Elevify advantages
Develop skills
- Fashion launch planning: create efficient roadmaps for profitable capsule collections.
- Sustainable brand positioning: develop compelling and authentic eco-friendly streetwear narratives.
- Audience insights: profile urban youth demographics, behaviours, and purchase motivations.
- Integrated channel strategy: design six-month campaigns across paid media, social platforms, email, and retail outlets.
- Fashion marketing analytics: measure KPIs and conduct A/B testing to enhance conversion performance.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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