from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Executive Strategic Marketing Course assists you in developing a targeted, sustainable growth strategy for NexaFlow in Brazil. You will learn to identify valuable market segments, develop a compelling value proposition and positioning, create product-led and account-based marketing efforts, establish 12-month goals, select appropriate channels, monitor key performance indicators, and outline a practical roadmap with risk management for reliable, quantifiable outcomes.
Elevify advantages
Develop skills
- Expertise in segment selection: identify high-value B2B niches using rigorous TAM/SAM/SOM analysis.
- Value proposition development: create strong positioning tailored for Brazilian B2B SaaS markets.
- Go-to-market strategies: quickly develop product-led growth, account-based marketing, and partnership initiatives.
- Data-informed marketing: establish KPIs, monitoring tools, and tests to enhance return on investment.
- Strategic planning for roadmaps: focus on immediate successes, handle risks, and distribute resources effectively.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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