Electoral Marketing Course
Gain expertise in electoral marketing through data-driven voter insights, targeted messaging, and structured 8-week media plans. Develop skills to craft ethical, impactful campaigns that leverage local demographics, field efforts, and digital strategies to deliver tangible election outcomes in community-focused races.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches analysis of local demographics, voter data, crime, and economic indicators to create honest messages for teacher or principal candidates. Build voter segments, develop 8-week media and field strategies, conduct ethical outreach, and utilise tools, templates, and dashboards for efficient data-driven campaigns in mid-sized cities.
Elevify advantages
Develop skills
- Conduct local voter research by transforming census and turnout data into precise city profiles.
- Segment voters effectively for ethical, high-impact targeting in local campaigns.
- Develop compelling messages with honest, persuasive scripts tailored for all channels.
- Design rapid campaigns featuring 8-week media and field plans with defined KPIs.
- Employ professional tools including templates, CRMs, and dashboards for ongoing optimisation.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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