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Lead Generation in Marketing Course

Lead Generation in Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Lead Generation in Marketing Course provides a straightforward 30-day plan to start and improve a full lead system. You'll learn to identify ideal customer profiles and buyer personas, create effective sales funnels and lead magnets, set achievable goals, and monitor key performance indicators from marketing qualified leads to sales qualified leads. It includes tested strategies for various channels, practical ways to attribute results, and a solid process for passing leads to sales, helping you generate more demonstrations, income, and a steady pipeline quickly.

Elevify advantages

Develop skills

  • Design ideal customer profiles and personas to target clients that convert efficiently.
  • Implement lead generation strategies using SEO, LinkedIn, advertising, and webinars to secure high-quality demonstrations.
  • Build sales funnels and lead magnets, including landing pages, forms, and offers, to gather marketing qualified leads.
  • Qualify leads and manage handoffs by defining marketing and sales qualified leads and improving sales follow-up.
  • Follow a 30-day launch plan to test, monitor, and expand lead generation efforts.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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