from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Full Funnel Marketing Course provides a straightforward, hands-on approach to studying buyers, crafting customer journeys, and creating an effective marketing funnel from initial awareness right through to strong advocacy. You'll discover how to examine competitors, pick the best channels, fine-tune your campaigns, and enhance conversions from trials to paid users by leveraging data, testing, and easy-to-use dashboards. Finally, apply those key learnings to develop a targeted 90-day plan for business growth.
Elevify advantages
Develop skills
- Full-funnel design: Outline customer paths, phases, and materials that guide B2B buyers swiftly.
- Channel playbooks: Roll out powerful SEO, paid advertising, and email strategies suited to each funnel stage.
- Conversion optimization: Conduct fast experiments to increase trials, user activations, and upgrades to paid plans.
- B2B SaaS research: Quickly assess buyers, rivals, and market demands to sharpen your focus.
- Data-driven growth: Create simple dashboards, key performance indicators, and tests that demonstrate return on investment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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