CRM (Customer Relationship Management) Training
Master CRM for marketing: set retention KPIs, build high-converting email, SMS, and push journeys, segment customers by value and behaviour, and launch a 90-day activation roadmap that boosts repeat purchases, LTV, and loyalty. This course equips you with practical skills to transform customer data into effective retention strategies across multiple channels while ensuring compliance and measurable results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This CRM Training teaches you to convert customer data into targeted retention strategies that boost repeat purchases and lifetime value. You will define CRM goals and KPIs, create smart customer segments, design welcome, post-purchase, win-back, and loyalty journeys using email, SMS, push, and on-site channels, comply with privacy regulations, and follow a 90-day roadmap for launching, testing, and optimising successful campaigns.
Elevify advantages
Develop skills
- Retention journey design: build high-converting welcome, post-purchase, win-back flows.
- CRM segmentation mastery: create RFM, lifecycle, and engagement-based customer groups.
- KPI-driven CRM planning: set and track retention, LTV, and campaign revenue goals fast.
- Multi-channel CRM execution: optimise email, SMS, push, and on-site messages for ROI.
- 90-day CRM rollout: launch core journeys, testing, and reporting with a clear roadmap.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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