from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Brand Strategist Course equips you with practical skills to analyse the sustainable home cleaning market, map out competitors, and conduct precise brand and positioning audits. You will learn to draw out customer insights, define market segments, develop a clear brand role, and prepare succinct creative briefs that transform sustainability claims, certifications, and evidence into trustworthy, effective messaging and campaigns.
Elevify advantages
Develop skills
- Conduct competitive brand audits: swiftly map competitors' claims, pricing, and positioning.
- Develop insight-driven positioning: convert research into distinct, ownable brand territories.
- Perform customer segmentation: create data-supported personas and focus on valuable niches.
- Build evidence-based reasons to believe: utilise reports, lab tests, and certifications to validate brand promises.
- Craft creative briefs that inspire: condense strategy into clear, actionable messaging.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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