Retargeting & Remarketing Course
This course equips you with essential techniques for high-return retargeting and remarketing in eco ecommerce. Delve into audience segmentation, strategic planning for Meta and Google Ads, dynamic ad creation, smart budgeting, and data-led optimisation to reclaim abandoned carts, increase average order value, and expand successful online marketing efforts profitably.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills in crafting targeted retargeting strategies, segmenting audiences effectively, and selecting optimal platforms on Meta and Google. Master campaign structuring, budget allocation, compelling creative development, and dynamic ads tailored for sustainable ecommerce. Access proven measurement tools, optimisation guides, and hands-on tests to enhance ROAS and conversions swiftly.
Elevify advantages
Develop skills
- Design effective retargeting strategies: create high-intent pathways on Meta and Google.
- Segment audiences intelligently: develop remarketing lists and sequences for maximum ROI.
- Master budget and bid management: expand campaigns using CPA and ROAS-driven methods.
- Produce converting ad creatives: develop and design compelling dynamic retargeting content.
- Optimise with data: monitor ROAS, conduct rapid tests, and perfect campaigns within two weeks.
Suggested summary
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