Digital Marketing Strategies Course
This course equips you with practical skills to design, execute, and optimize digital marketing campaigns tailored for eco-friendly home products, focusing on market analysis, strategic planning, and data-driven improvements for sustainable business growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a full, hands-on approach to planning and running effective campaigns for eco-friendly home products. You'll learn to study markets and customers, set clear positioning and SMART goals, select suitable channels, and create a 3-month plan with defined budgets. Gain expertise in monitoring, testing, and improving campaigns to ensure they are trackable, expandable, and support actual business expansion.
Elevify advantages
Develop skills
- Expert market research: quickly identify eco niches, rivals, and customer needs.
- Creating buyer profiles and positioning: develop precise eco-home customer images and value offers.
- Designing channel strategies: choose effective combinations of SEO, paid ads, email, and influencers.
- Optimising with data: monitor using GA4, conduct A/B tests, and adjust campaigns.
- Developing a 3-month growth plan: create flexible budgets, conversion tests, and customer retention tactics.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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