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Digital Marketing Analytics Course

Digital Marketing Analytics Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Master essential analytics skills to track performance, measure revenue, and optimise campaigns across channels. In this focused course, you’ll learn to build clean datasets, analyse funnels and user journeys, uncover drop-offs, and design impactful tests. Create clear reports, executive-ready summaries, and actionable recommendations that drive higher conversion, stronger retention, and better return on ad spend.

Elevify advantages

Develop skills

  • Funnel analysis in GA4: map user journeys and pinpoint costly drop-offs fast.
  • Ecom KPI mastery: track AOV, ROAS, CPA, and LTV for fitness retail growth.
  • A/B testing for ecommerce: design quick, reliable experiments that lift revenue.
  • Paid media optimisation: refine bids, audiences, and creatives for higher ROAS.
  • Executive-ready reporting: turn complex data into clear, action-focused briefs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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