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Website Content Strategy Course

Website Content Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Website Content Strategy Course teaches you how to plan a high-converting B2B SaaS site from research to launch. Learn to analyse search intent, define clear goals, craft focused messaging, structure navigation, and map content to each buyer stage. You also get practical guidance on metrics, dashboards, A/B tests, and a 30/60/90-day implementation roadmap so you can prioritise pages that drive more qualified leads and demos.

Elevify advantages

Develop skills

  • Website goal setting: turn business targets into clear, trackable site KPIs.
  • Audience research: map search intent and pain points into winning content ideas.
  • Information architecture: design SEO-friendly nav and page flows for B2B SaaS.
  • Buyer journey planning: align awareness, consideration, and decision content.
  • Optimisation roadmap: prioritise pages, tests, and quick wins for measurable lift.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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