CRM & Customer Experience Course
Master CRM and customer experience strategies for ecommerce success. Connect your store data, create automated customer journeys, personalise interactions at scale, and measure vital KPIs such as retention rates, average order value, customer lifetime value, and uplift to drive repeat business and revenue growth in a competitive digital landscape.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to transform customer data into targeted goals, precise segments, and revenue-generating automated journeys. You will design flows for welcome, loyalty, VIP, win-back, and cart abandonment, apply advanced personalisation, ensure clean data and integrations, and monitor key metrics like retention, CLTV, AOV, and conversions to make every campaign optimised and profitable.
Elevify advantages
Develop skills
- Build effective ecommerce CRM journeys: quickly launch win-back, VIP, and post-purchase flows.
- Design precise data-driven segments: target new, at-risk, and high-value customers accurately.
- Implement CRM technology stack: integrate store data, clean information, and set up tracking swiftly.
- Personalise customer experience at scale: use dynamic content, recommendations, and optimal timing.
- Measure CRM return on investment: track CLTV, retention, AOV, and uplift via intuitive dashboards.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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