Content Marketing Course
This course equips you with practical skills to build and execute a high-impact content marketing strategy for SaaS businesses, focusing on rapid lead generation and optimization.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Content Marketing Course teaches you how to develop a targeted content strategy that attracts visitors, encourages product trials, and generates qualified leads within just 60 days. You will learn to investigate SaaS customer profiles, outline sales funnels, select keywords with strong intent, improve on-page SEO, and organise an editorial schedule. Produce impactful materials, reuse content effectively, monitor results with straightforward metrics, and adjust your approach based on evidence from experiments.
Elevify advantages
Develop skills
- SaaS keyword research: identify high-intent subjects that quickly lead to qualified trials.
- On-page SEO mastery: enhance titles, layout, and calls to action for increased trial registrations.
- Content strategy design: create 60-day SaaS strategies that convert visitors into product trials.
- Persona-driven messaging: align B2B SaaS challenges with engaging content perspectives.
- Data-led optimisation: monitor content performance indicators and refine rapidly for expansion.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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