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B2B Digital Marketing Course

B2B Digital Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This B2B Digital Marketing Course provides a straightforward, hands-on strategy to start and grow a three-month customer acquisition programme for mid-sized SaaS companies. You'll set specific MQL standards, create buyer profiles, develop compelling value offers, and tailor communications to every stage of the buying process. Learn how to manage a $60,000 budget, run paid and organic campaigns, improve your own channels, measure returns, and present results to executives with practical targets and funnel calculations.

Elevify advantages

Develop skills

  • B2B funnel design: convert revenue goals into exact MQL and pipeline targets.
  • Persona-led messaging: create targeted value propositions for Operations Directors and Project Managers.
  • Channel playbooks: roll out effective LinkedIn, Google, email, and webinar campaigns.
  • Analytics and ROI: monitor UTMs, CPL, CP-MQL, and payback periods using simple dashboards.
  • Conversion optimisation: design landing page sequences that increase demos and qualified leads.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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