Agile Marketing Course
Master agile marketing for paid social on Meta and TikTok. Gain skills in sprint planning, audience targeting, creative testing, and performance metrics to conduct rapid experiments that boost trial-to-paid conversions and campaign efficiency for SaaS products. Learn practical workflows, benchmarks, and repeatable systems to optimise CPFT and overall results in digital marketing.
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Agile Marketing Course teaches planning and executing fast, data-driven paid social sprints on Meta and TikTok. Build native creatives, target scalable audiences, monitor SaaS metrics, and run valid experiments. Acquire workflows, benchmarks, and testing systems to enhance CPFT, trial-to-paid rates, and campaign performance.
Elevify advantages
Develop skills
- Agile paid social sprints: Plan 1–2 week test cycles that cut CPFT fast.
- Audience strategy: Build, layer, and scale Meta and TikTok segments that convert.
- Creative optimisation: Produce and test short-form ads that lift trial-to-paid.
- Experiment design: Run valid A/B tests and interpret CPFT, CTR, and CPA results.
- Reporting workflow: Set stop/scale rules and turn insights into next sprint tests.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André FelipePrompt Engineering Student
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