Advanced Mobile Marketing Course
Gain expertise in cutting-edge mobile marketing using SKAN, MMPs, and data-led user acquisition tactics. Explore TikTok, Meta, and Google app campaigns in depth, create KPI dashboards, execute effective A/B tests, and convert data insights into actionable strategies for maximising return on investment in mobile app growth and acquisition.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with hands-on skills to plan, launch, and grow profitable app campaigns swiftly. Master key performance indicators, attribution methods, and retention strategies, then enhance creatives, user onboarding, and app store optimisation for better revenue after installs. Dive into TikTok, Meta, and Google App Campaigns, set up robust SKAN-compatible tracking, conduct reliable A/B tests, and use weekly reports to drive smart growth choices.
Elevify advantages
Develop skills
- Master data-driven attribution with MMPs, SKAN, and first-party tracking tools.
- Optimise high-return user acquisition on TikTok, Meta, and Google App platforms.
- Develop KPI models, LTV predictions, dashboards, and cohort analysis for growth.
- Design, execute, and analyse A/B tests confidently for campaign improvements.
- Boost ASO, app store conversions, onboarding, and early user retention effectively.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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