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Advertising and Marketing Course

Advertising and Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Master a complete, practical system to grow DTC skincare brands, from situation analysis and SMART goal setting to precise audience research, positioning, and channel planning. Learn how to build integrated campaigns across social, search, email, and influencers, then track KPIs, optimise creative, refine budgets, and improve every touchpoint in the customer journey for measurable, repeatable results.

Elevify advantages

Develop skills

  • DTC strategy design: turn business goals into sharp, testable ad plans fast.
  • Audience and funnel mastery: segment, target, and message across every channel.
  • Creative and landing tests: build quick A/B roadmaps that lift conversion.
  • Performance tracking: set KPIs, dashboards, and rules to scale winning ads.
  • Cross-channel journeys: map, personalise, and optimise from click to repeat buy.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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