Web Analytics Course
This course equips learners with essential web analytics skills to optimize digital performance through goal setting, metric selection, and data-driven decision making.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Web Analytics Course shows you how to define business goals, pick the right metrics, and build reliable KPI dashboards. Learn to track conversions, segment users, analyse funnels, and diagnose UX or technical issues. You will design tests, validate results, and create clear reports and recommendations that drive higher acquisition, activation, and long-term performance across all digital channels.
Elevify advantages
Develop skills
- Conversion analytics: segment users, track funnels, and fix UX blockers fast.
- Traffic insights: analyse SEO, paid, email, and social to scale high-ROI channels.
- Experiment design: run A/B tests, validate with stats, and ship winning variants.
- KPI strategy: define SaaS metrics, dashboards, and alerts aligned to business goals.
- Measurement governance: build clean tagging, events, and privacy-safe analytics.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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