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Point-of-Sale Promotion & Activation Course

Point-of-Sale Promotion & Activation Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This Point-of-Sale Promotion and Activation Course teaches how to convert premium granola shoppers into buyers through targeted in-store activities. Explore category trends, shopper drivers, and vital segments, then transform these into SMART goals, POS tactics, activation timelines, and precise field directives. Conclude equipped to monitor KPIs, identify challenges, and refine each 8-week cycle for superior outcomes.

Elevify advantages

Develop skills

  • Diagnose POS issues by quickly identifying packaging, shelving, and merchandising problems.
  • Convert shopper insights into actionable plans with precise 8-week POS activation goals.
  • Develop effective POS strategies selecting optimal materials, locations, and non-price promotions.
  • Instruct and manage field teams with clear store guidelines and photo-based audits.
  • Monitor POS return on investment using sales, rotation, and display KPIs for rapid optimisation.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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