project analysis and evaluation course
Gain expertise in analysing new product launch projects. Master market sizing, unit economics, ROI modelling, risk assessment, and presenting data-backed go/no-go decisions to support confident management choices on investments.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This hands-on course teaches you to scope product launches, set clear objectives, and convert strategies into measurable outcomes. You'll learn market sizing, price benchmarking, unit economics, and 3-5 year financial modelling with ROI. Plus, master risk assessment, mitigation strategies, and delivering confident go/no-go recommendations.
Elevify advantages
Develop skills
- Project scoping: Convert strategic aims into precise, measurable launch strategies.
- Market sizing: Rapidly assess TAM, SAM, pricing, and competitors.
- Financial modelling: Create efficient ROI, cash flow, and payback forecasts.
- Risk evaluation: Identify risks and develop quick mitigation strategies.
- Executive communication: Present clear go/adjust/stop advice effectively.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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