Business Letter Writing Course
This course equips you to excel in crafting persuasive business letters tailored for publishing success. Learn to target bookstores and HR professionals, address their specific challenges, and deploy proven frameworks, attention-grabbing subject lines, and strong calls to action that drive higher response rates and increased book sales.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Gain skills to analyse audiences, emphasise financial and operational advantages, and create compelling messages that secure more business. Master structured formats, impactful subject lines, customised proposals for various clients, effective calls to action, plus ready-to-use templates, follow-up techniques, and professional etiquette for emails and letters applicable right away.
Elevify advantages
Develop skills
- Audience analysis: quickly identify needs of bookstores and HR teams.
- Persuasive sales letters: leverage AIDA and PAS frameworks to enhance publishing agreements.
- Customised proposals: adapt book pitches for HR, learning and development, and independent bookstores.
- High-impact emails: develop compelling subject lines, engaging openings, and precise calls to action.
- Efficient personalisation: utilise templates to tailor content by role, store category, and market segment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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