Visual Merchandising Training
Gain expertise in visual merchandising to convert store visitors into buyers. Master store layouts, eye-catching window displays, and in-store setups that sync with marketing pushes, ramp up conversion rates, and grow average transaction values—tailored for marketing pros in fashion and retail environments. Discover proven techniques to boost foot traffic impact, units per transaction, and overall revenue through strategic visual planning and rapid testing methods.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course teaches you to plan effective store layouts, direct customer traffic flow, and create zones that lift sales conversions and basket values. You'll master designing seasonal shop windows, impactful feature tables and walls, plus smart use of lighting, colour, props, and signage—all tied to key performance indicators. Includes ready-to-use templates, research resources, and benchmarks for instant application in fashion retail settings.
Elevify advantages
Develop skills
- Plan store layouts to optimise customer flow and quickly increase conversions.
- Design seasonal windows with compelling stories that draw crowds and halt passersby.
- Connect visual elements directly to KPIs like traffic, units per transaction, and sales growth.
- Style captivating in-store displays such as feature tables and walls to encourage add-on purchases.
- Conduct fast A/B tests to refine visual strategies using straightforward retail metrics.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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