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Sports Event Marketing Course

Sports Event Marketing Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This course teaches you to research local sports races and tournaments, define value for participants and sponsors, and create sponsorship packages. You'll learn to manage timelines, handle budgets efficiently, run promotions, and leverage social, community, and digital channels. Additionally, set KPIs, monitor performance, and produce reports for retention and growth.

Elevify advantages

Develop skills

  • Research sports audiences by quickly segmenting local fans, teams, and sponsors.
  • Develop sponsorship packages with ROI-focused tiers and compelling presentations.
  • Execute low-budget events by planning timelines, managing volunteers, and creating impactful touchpoints.
  • Craft content and social strategies to increase registrations via targeted campaigns.
  • Analyse post-event data, report on KPIs, demonstrate sponsor value, and encourage renewals.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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