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Marketing in the Knowledge Economy Course

Marketing in the Knowledge Economy Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This practical course teaches you to craft a clear value proposition, position digital education products, and test ideas using surveys. You'll learn to target Latin American Spanish-speaking audiences, create attractive offers and pricing, develop efficient sales funnels, produce effective emails and social media content, and launch campaigns with key performance indicators for confident, scalable enrollment growth.

Elevify advantages

Develop skills

  • Value proposition design: create focused, results-oriented offers for digital products.
  • LATAM offer strategy: develop effective pricing, bonuses, and guarantees for quick conversions.
  • Lean funnel building: construct budget-friendly funnels using powerful lead magnets.
  • Launch optimization: conduct rapid tests, monitor essential metrics, and refine for expansion.
  • Localized messaging: produce engaging, culture-specific copy for Spanish-speaking professionals.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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