4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Global Marketing Course provides a clear, actionable roadmap to launch eco-friendly cleaning products in new countries. Learn how to size and select target markets, adapt product, pricing, and packaging, define local segments and positioning, choose entry modes and partners, build omnichannel and retail strategies, manage risk and compliance, and track the right KPIs for a successful, data-driven expansion.
Elevify advantages
Develop skills
- Global market selection: quickly score countries by risk, demand, and fit.
- Local positioning: craft country-specific segments, personas, and value props.
- Product and pricing adaptation: tailor formulas, packs, and margins for each market.
- Channel and entry strategy: design winning retail, e-commerce, and partner setups.
- Risk and KPI management: track early performance and control legal, supply, and FX risk.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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