Distribution Policy Course
Master distribution policy for eco-friendly home cleaning brands. Learn to select optimal channels, set pricing and margins, avoid channel conflict, and develop a 12-month go-to-market plan that drives profitable, scalable growth in the U.S. market. This course equips you with strategies for retail, e-commerce, and B2B channels, including KPIs, logistics, and sales tools for sustainable success.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course teaches how to create a successful go-to-market plan for eco-friendly home cleaning products across retail, e-commerce, and B2B channels. You will learn to assess retailers and marketplaces, handle pricing and margins, avoid channel conflicts, and plan a 12-month rollout with KPIs, efficient logistics, and sales tools that ensure sustainable growth and profitability.
Elevify advantages
Develop skills
- Omnichannel mapping: design winning retail, e-commerce, and B2B distribution.
- Channel economics: model margins, fees, and promo spend for profit growth.
- Market penetration: plan fast rollouts, pilots, and retailer negotiations.
- Conflict management: apply MAP, bundles, and territories to align channels.
- Logistics setup: choose 3PL, FBA, and inventory tactics for lean fulfillment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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