4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Brand Strategist Course equips you with practical skills to analyse the Australian sustainable home cleaning market, map competitors, and conduct sharp brand and positioning audits. Learn how to extract customer insights, define segments, craft a focused brand role, and write concise creative briefs that turn sustainability claims, certifications, and proof points into credible, high-impact messaging and campaigns.
Elevify advantages
Develop skills
- Competitive brand audits: quickly map rivals’ claims, pricing, and positioning.
- Insight-driven positioning: turn research into sharp, ownable brand territories.
- Customer segmentation: build data-backed personas and prioritise high-value niches.
- Evidence-based RTBs: use reports, labs, and certifications to prove brand promises.
- Creative briefs that convert: distill strategy into clear, on-brief messaging.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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