web referencing training
Gain expertise in web referencing for digital marketing success: analyse competitors, align keywords with user intent, optimise category and product pages, address technical SEO issues, and monitor key performance indicators with free tools to drive organic traffic growth for eco-friendly home product brands.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This training delivers a hands-on, step-by-step approach to enhance visibility of sustainable home products in the US market. Master targeted keyword research, intent alignment, and on-page tweaks for category and product pages, then amplify outcomes via content planning, core technical SEO, user experience focus, and straightforward tracking, reporting, and testing using affordable tools.
Elevify advantages
Develop skills
- Competitor SEO analysis: swiftly review competitors' content, UX, and backlinks.
- Keyword and intent mapping: select high-value sustainable search terms that drive quick conversions.
- On-page eCommerce SEO: refine titles, headings, URLs, and product descriptions.
- Technical SEO fundamentals: improve speed, mobile compatibility, schema markup, and crawling on a budget.
- SEO reporting proficiency: monitor KPIs, create simple dashboards, and test effective strategies.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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