SEO, SEM & Google Analytics Course
This course provides a comprehensive guide to mastering SEO, SEM, and Google Analytics 4, with practical applications for driving data-informed growth in digital marketing.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Master the essentials of SEO, SEM, and Google Analytics 4 with a focused, hands-on course built around eco-friendly reusable kitchen products. Learn keyword research, on-page optimisation, and high-performing Google Ads structures, then connect everything in GA4 with clean tracking, meaningful dashboards, and clear attribution. Finish with a practical roadmap for testing, reporting, and continuous, data-driven growth.
Elevify advantages
Develop skills
- Keyword strategy: pinpoint search intent and map terms to high-value pages.
- On-page SEO: optimise titles, content, schema, and internal links for fast wins.
- Google Ads setup: build smart structures, ad copy, bids, and negatives that convert.
- GA4 tracking: configure events, UTMs, and dashboards to monitor ROI in minutes.
- Optimisation sprints: test, analyse, and scale SEO and SEM campaigns with confidence.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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