SEO SEA training
Gain expertise in SEO and SEA through this hands-on course. Master keyword planning, technical SEO optimisation, Google Ads campaign structuring, A/B testing methods, and KPI monitoring to reduce reliance on paid advertising, increase organic traffic, and maximise return on ad spend in competitive digital marketing environments.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course teaches you to develop targeted keyword strategies, create effective Google Ads campaigns, and build high-converting search taxonomies. You'll optimise landing pages, write compelling ad copy, enhance technical SEO, and plan initial content strategies. Additionally, master key performance indicators, reporting schedules, testing processes, and intelligent budget adjustments from paid to organic channels as results improve.
Elevify advantages
Develop skills
- Develop integrated SEO-SEA strategies to align organic and paid efforts for rapid growth in qualified traffic.
- Design comprehensive keyword taxonomies covering top-level, mid-funnel, and product-specific clusters that drive conversions.
- Execute on-page SEO techniques to optimise content, user experience, and internal linking for immediate results.
- Build robust Google Ads architectures including campaigns, ad groups, and budgets to achieve superior return on ad spend.
- Implement analytics and testing frameworks to monitor KPIs, conduct A/B tests, and reallocate budgets as SEO performance strengthens.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an online course and how does it work?
PDF Course