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SEO and PPC Course

SEO and PPC Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This short, practical course shows you how to combine SEO and PPC to grow Brazilian e-commerce results, with a focus on ergonomic chairs. You will learn on-page optimisation for product pages, keyword research in Portuguese, Google Ads structure and bidding, localised ad copy, technical SEO, UX priorities, and analytics, so you can track KPIs, refine campaigns, and increase conversions with confidence.

Elevify advantages

Develop skills

  • E-commerce SEO execution: optimise product pages, titles, images and UX fast.
  • Google Ads setup for Brazil: build, localise and scale profitable PPC campaigns.
  • Keyword and intent research: find high-value Brazilian terms for SEO and PPC.
  • Data-driven optimisation: track KPIs, test weekly and refine bids, ads and UX.
  • Market-focused strategy: align SEO and PPC with Brazilian buyer behaviour.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow a range of topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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