Matomo Analytics training
Master Matomo Analytics for GDPR-compliant digital marketing. Gain skills in privacy-focused tracking, consent management, secure hosting, data minimisation, and campaign optimisation for funnels and landing pages while ensuring legal compliance.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Matomo Analytics course teaches privacy-first tracking setup that complies with GDPR and German standards. Cover consent UX, cookie banners, data minimisation, hosting options, secure data handling, compliant reports, funnels, campaign analysis, plus governance checklists for immediate use.
Elevify advantages
Develop skills
- Design GDPR-compliant tracking with data minimisation in Matomo.
- Set up consent user experience including cookie banners and opt-outs.
- Optimise marketing campaigns using UTMs, funnels and ROI tracking.
- Implement secure hosting with EU data flows and encryption.
- Manage compliance through audits, DPIA and incident response.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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