e-commerce site training
Master the art of e-commerce site development tailored for digital marketers. Design conversion-focused customer journeys, pick scalable tech stacks, implement GA4 event tracking and pixels, enhance user experience and checkout processes, and leverage data insights to create revenue-generating campaigns that grow sustainably. With practical steps for A/B testing, SEO, security, and optimisation, you'll build stores ready to scale.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course provides a hands-on guide to building and refining a high-performing online store. You'll learn to select the best platform and tools, create user-friendly navigation, organise product information effectively, and set up analytics, tracking, and email collection. It also covers A/B testing, SEO optimisation, security measures, privacy compliance, and strategies for continuous improvement to drive sales growth confidently.
Elevify advantages
Develop skills
- Master conversion tracking: set up pixels, tags, and server events quickly and accurately.
- Build effective funnels: create SEO-optimised user paths that increase checkout completions.
- Select smart e-commerce tools: choose scalable platforms, APIs, and data structures.
- Conduct practical A/B testing: deploy, analyse, and refine top-performing page versions.
- Ensure store compliance: implement essential privacy, security, and PCI standards confidently.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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