Digital Ads Course
This course equips you with essential skills for creating and optimizing digital ad campaigns, focusing on platform selection, audience targeting, creative development, tracking, and performance improvement to achieve better ROAS and scale effectively.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Digital Ads Course shows you how to choose the right platform, set clear KPIs, and align campaign objectives with business goals. Learn to research and segment eco-conscious audiences, build effective structures, and create high-performing ads and landing pages. You also get a practical optimisation and reporting playbook to improve ROAS, lower CPA, and scale winning campaigns with confidence.
Elevify advantages
Develop skills
- Platform strategy: quickly choose Meta, Google, or TikTok for your KPIs.
- Audience targeting: build eco-shopper segments, lookalikes, and exclusions fast.
- Creative testing: craft and A/B test high-converting copy, visuals, and CTAs.
- Conversion tracking: set up pixels, UTMs, and ROAS-focused reporting in days.
- Funnel optimisation: fix CTR, CPC, and conversion issues with a clear playbook.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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