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AI Prompting Course
From 4 to 360h of flexible workload

AI Prompting Course

Master the skill that makes AI actually work for you. This course takes you from basic prompt construction to advanced engineering techniques used by professionals across industries. You will learn how to get consistent, high-quality outputs from any large language model — and how to build systems that scale.

What you will learn:

You will learn how large language models process prompts and why specific wording choices change outputs. You will master zero-shot, few-shot, and chain-of-thought techniques and apply them to real professional tasks, including writing, research, code generation, and data analysis. You will build multi-step prompt pipelines, design agent system prompts, and create reusable prompt libraries. You will also develop evaluation frameworks to objectively test and improve prompt quality. By the end, you will have the skills to deploy AI prompting solutions that meet professional and organisational standards.

How you study in practice AI Prompting Course

How you practise AI Prompting Course

For companies looking to train their teams

With Elevify for businesses, the course includes exercises and examples tailored to your company and its specific needs.

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Course content

8 Chapters36 LessonsDuration between 4 and 360 hours (you decide)

Chapter 1See details

Foundations of AI Prompting

  • Lesson 1 • The Prompt-Response Relationship

    Defines the input-output loop and how context shapes responses. Connects model mechanics to practical prompt construction decisions.

  • Lesson 2 • Setting Up Your Prompting Environment

    Guides learners through selecting and configuring AI interfaces for practice. A functional workspace accelerates hands-on skill development from chapter one.

  • Lesson 3 • How Large Language Models Work

    Covers token prediction, training data, and probability-based output generation. Establishes the mechanical basis that explains why prompt wording changes model behaviour.

  • Lesson 4 • Core Prompting Vocabulary

    Introduces standardised terminology used throughout the course. Precise vocabulary prevents ambiguity when designing, testing, and discussing prompts.

Chapter 2See details

Anatomy of an Effective Prompt

  • Lesson 1 • Constraints and Exclusion Rules

    Teaches how to define what the model should avoid, exclude, or limit. Negative constraints are as powerful as positive instructions for shaping output.

  • Lesson 2 • Output Format Specification

    Covers explicit formatting instructions such as lists, tables, length limits, and tone. Structured output specifications reduce post-processing effort significantly.

  • Lesson 3 • Role and Persona Assignment

    Teaches how assigning a role to the model shapes tone, expertise level, and framing. Directly improves response relevance without changing the core instruction.

  • Lesson 4 • Context and Background Injection

    Explains how supplying relevant background steers model reasoning toward accurate outputs. Connects context placement to response quality improvements.

  • Lesson 5 • Task Instruction Clarity

    Focuses on writing unambiguous action verbs and scoped directives. Clear task instructions reduce irrelevant output and iteration cycles.

Chapter 3See details

Core Prompting Techniques

  • Lesson 1 • Chain-of-Thought Prompting

    Introduces step-by-step reasoning elicitation to improve complex task accuracy. Connects reasoning transparency to measurable output quality gains.

  • Lesson 2 • Few-Shot Prompting with Examples

    Teaches how to embed input-output examples to guide model behaviour. Examples calibrate format, tone, and reasoning patterns more reliably than instructions alone.

  • Lesson 3 • Zero-Shot Prompting

    Covers direct task prompts without examples and when they are sufficient. Establishes the baseline technique before introducing more complex methods.

  • Lesson 4 • Instruction Refinement and Iteration

    Builds a systematic approach to diagnosing and improving underperforming prompts. Iteration discipline separates professional prompters from casual users.

Chapter 4See details

Prompt Engineering for Specific Tasks

  • Lesson 1 • Writing and Content Generation

    Covers prompts for drafting articles, emails, reports, and marketing copy. Task-specific framing dramatically reduces editing time and improves first-draft quality.

  • Lesson 2 • Classification and Categorisation

    Covers prompts that sort, label, and tag inputs into defined categories. Reliable classification prompts enable automation of repetitive triage workflows.

  • Lesson 3 • Code Generation and Debugging

    Applies prompting techniques to software development tasks including writing and fixing code. Structured code prompts reduce ambiguity and improve executable output quality.

  • Lesson 4 • Summarisation and Extraction

    Teaches prompts that condense, extract, and restructure information from source text. Precision extraction prompts are foundational for research and analysis workflows.

  • Lesson 5 • Question Answering and Research

    Focuses on prompts that retrieve, synthesise, and cite information accurately. Grounding techniques reduce hallucination risk in research-oriented tasks.

Chapter 5See details

Advanced Prompt Structures

  • Lesson 1 • Prompt Chaining and Pipelines

    Introduces sequential prompt chains where one output feeds the next prompt. Chaining enables complex multi-stage tasks that exceed single-prompt capability.

  • Lesson 2 • Multi-Turn Conversation Design

    Covers structuring dialogue sequences where each turn builds on prior context. Well-designed multi-turn flows enable complex task completion across multiple exchanges.

  • Lesson 3 • Meta-Prompting Strategies

    Covers prompts that instruct the model to generate, critique, or improve other prompts. Meta-prompting accelerates prompt development and surfaces blind spots.

  • Lesson 4 • System Prompts and Persistent Instructions

    Explains how system-level prompts set persistent behaviour across a conversation. Mastering system prompts is essential for deploying consistent AI-powered tools.

  • Lesson 5 • Conditional and Branching Prompts

    Teaches how to embed if-then logic and conditional instructions within prompts. Branching prompts handle variable inputs without requiring separate prompt versions.

Chapter 6See details

Prompt Quality and Evaluation

  • Lesson 1 • Defining Output Quality Criteria

    Teaches how to specify measurable quality dimensions before testing prompts. Clear criteria make evaluation objective and reproducible across team members.

  • Lesson 2 • A/B Testing Prompts

    Introduces controlled comparison of prompt variants to identify performance differences. Structured A/B testing replaces guesswork with evidence-based prompt selection.

  • Lesson 3 • Manual Evaluation Methods

    Covers rubric-based human review processes for assessing prompt outputs. Manual evaluation builds the judgement skills needed to design automated tests.

  • Lesson 4 • Automated Evaluation Approaches

    Explores using AI models to score and critique prompt outputs at scale. Automated evaluation enables continuous quality monitoring in production workflows.

Chapter 7See details

Prompt Management and Reusability

  • Lesson 1 • Prompt Documentation Standards

    Covers how to write clear metadata, use cases, and performance notes for each prompt. Good documentation transforms individual prompts into reusable organisational assets.

  • Lesson 2 • Prompt Versioning and Change Control

    Introduces version control practices adapted from software development for prompts. Versioning prevents regression and enables safe experimentation on production prompts.

  • Lesson 3 • Sharing and Collaborating on Prompts

    Covers workflows for team-based prompt review, approval, and distribution. Collaborative practices ensure quality control and knowledge transfer across departments.

  • Lesson 4 • Building a Prompt Library

    Teaches how to organise prompts by task type, domain, and performance tier. A structured library reduces duplication and speeds up prompt discovery for teams.

Chapter 8See details

Strategic and Responsible Prompting

  • Lesson 1 • Privacy and Data Sensitivity

    Covers handling of personal, confidential, and sensitive data within prompts. Responsible data practices prevent compliance violations and protect stakeholder trust.

  • Lesson 2 • Governance and Accountability Frameworks

    Introduces organisational policies for approving, auditing, and retiring AI prompts. Governance structures ensure accountability and continuous improvement over time.

  • Lesson 3 • Aligning Prompts with Business Objectives

    Connects prompt design decisions to measurable organisational outcomes and KPIs. Strategic alignment ensures AI outputs contribute directly to business value.

  • Lesson 4 • Prompt Injection and Security Risks

    Explains adversarial prompt attacks and how to design defences into prompt architecture. Security-aware prompting is essential for any customer-facing AI deployment.

  • Lesson 5 • Bias, Fairness, and Inclusivity

    Identifies how prompts can introduce or amplify bias and teaches mitigation strategies. Fairness-aware prompting protects organisational reputation and end-user trust.

Certification
Certification

Your valid completion certificate

This course is for you:

  • Marketing professionals: want AI-generated content that actually matches their brand voice.

  • Operations managers: need repeatable AI workflows to reduce manual, time-consuming tasks.

  • Career changers: looking to enter the AI field without a technical or coding background.

  • Software developers: want structured prompting methods to improve code generation accuracy.

  • HR professionals: seeking faster, fairer ways to draft job descriptions and interview materials.

  • Freelance writers: ready to use AI as a reliable creative partner rather than a wild card.

What our students say

Feedback from those who have already studied with us:

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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