Data Analytics for Business Course
This course empowers product managers with essential data analytics skills to drive product success through metrics, experiments, and actionable insights.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
Data Analytics for Product Managers Course equips you with practical skills to set clear goals, choose North Star metrics, and link them to business results. Learn to plan experiments, track events, analyse funnels, model retention, and transform insights into targeted roadmaps and reports. Gain confidence in making data-driven decisions that enhance activation, engagement, and sustained growth.
Elevify advantages
Develop skills
- Product metrics design: turn business goals into clear, trackable KPIs quickly.
- Experiment setup: design lean A/B tests with solid metrics and guardrails.
- Event analytics: instrument product events for accurate, privacy-safe insights.
- Funnel optimization: map journeys, spot drop-offs, and propose quick wins.
- Insight storytelling: build sharp dashboards and exec-ready, action-focused reports.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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