Business Storytelling Course
Master business storytelling for communication pros. Turn data and analytics into clear, persuasive narratives that win executive buy-in, highlight ROI, and drive decisions using sharp metrics, credible research, and action-focused recommendations.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
The Business Storytelling Course shows you how to turn data into clear, persuasive narratives that drive decisions and investment. You will learn to explain customer analytics, key metrics, and segmentation, translate technical details into business value, use credible research and realistic numbers, and present concise, ROI-focused recommendations tailored to senior stakeholders in fast-paced business environments.
Elevify advantages
Develop skills
- Executive storytelling: pitch clear, ROI-focused narratives to leaders.
- Data-to-story translation: turn analytics into persuasive customer narratives.
- Marketing metrics fluency: use CAC, LTV, churn and cohorts in sharp stories.
- Objection handling: simplify technical detail while keeping credibility high.
- Evidence-based stories: use research, benchmarks and personas to prove impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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