Tourism Marketing Course
This course equips you with practical skills to market tourism destinations effectively on a budget, covering market selection, strategy development, and performance measurement.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Tourism Marketing Course teaches you how to choose profitable international markets, set clear goals, and create a targeted strategy that works within a tight budget. You will learn to position your destination, plan content and campaigns, select suitable digital channels, collaborate with partners and influencers, monitor bookings and inquiries, and improve outcomes using straightforward, practical tools and step-by-step plans.
Elevify advantages
Develop skills
- Tourism channel strategy: quickly select effective social, OTA, and partner channels.
- Traveler profiling: identify one profitable international segment using data.
- Destination positioning: develop a compelling unique selling point and reason to visit that attracts visitors.
- Lean campaign planning: create a 12-month roadmap with limited budgets and key performance indicators.
- Performance tracking: establish simple dashboards to enhance bookings and return on investment.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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