flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This short, practical Geomarketing Course teaches you how to use spatial data to select the best countries, cities, and trade areas, create precise geotargeted campaigns, and optimise store networks. You will learn to work with public and commercial datasets, segment territories, enhance local digital experiences, and measure results using clear KPIs and dashboards to confidently guide location-based decisions and budget allocation.
Elevify advantages
Develop skills
- Spatial market analysis: segment territories and match demand to neighbourhoods.
- Retail site strategy: model trade areas, sales potential, and store cannibalisation.
- Geotargeted campaigns: launch high-ROI local ads, geofencing, and OOH tactics.
- Location-based optimisation: personalise digital journeys and local assortments quickly.
- Geomarketing analytics: build maps, KPIs, and A/B tests to refine local performance.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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