
Big Data & Business Intelligence Course
Master the full spectrum of Big Data and Business Intelligence — from distributed storage and ETL pipelines to predictive modelling and executive dashboards. This course equips you with the technical depth and strategic thinking to turn raw data into decisions that drive real business results.
What you'll learn:
You will build a complete understanding of big data ecosystems, covering data storage, processing frameworks, and integration pipelines. You will learn to design dimensional models, configure data warehouses and lakes, and orchestrate ETL workflows at enterprise scale. The course teaches you to create compelling BI dashboards and data visualisations that communicate insights to any audience. You will apply supervised and unsupervised machine learning techniques to real business problems, including forecasting and customer segmentation. You will also develop strategic skills in BI governance, data privacy, cloud architecture, and enterprise data strategy design.
How you study in practice Big Data & Business Intelligence Course
How you practise Big Data & Business Intelligence Course
For businesses looking to train their team
With Elevify for businesses, the course includes exercises and examples tailored to your own business and the way your company needs.
Course content
8 Chapters • 39 LessonsDuration between 4 and 360 hours (you decide)
Chapter 1HideHide detailsSee detailsFoundations of Big Data and BI
Foundations of Big Data and BI
Lesson 1 • Data Ecosystem Architecture
Surveys the components of a modern data ecosystem including sources, pipelines, storage, and consumption layers. Provides a mental model for the full-stack data environment.
Lesson 2 • Evolution of Analytics Maturity
Traces the progression from descriptive to prescriptive analytics and introduces maturity models. Helps learners benchmark their organisation's current capabilities.
Lesson 3 • Defining Big Data Concepts
Introduces the 5 Vs framework and distinguishes structured, semi-structured, and unstructured data. Anchors all subsequent technical topics in shared terminology.
Lesson 4 • Business Intelligence Overview
Covers BI's role in converting raw data into actionable decisions and maps the BI lifecycle from ingestion to insight. Connects organisational goals to data strategy.
Chapter 2HideHide detailsSee detailsData Storage and Management
Data Storage and Management
Lesson 1 • Data Governance and Quality
Covers data quality dimensions, governance frameworks, and stewardship roles essential for trustworthy analytics. Ensures storage decisions align with compliance and accuracy requirements.
Lesson 2 • NoSQL and Distributed Databases
Compares document, key-value, columnar, and graph databases and their appropriate use cases. Prepares learners to handle unstructured and high-velocity data scenarios.
Lesson 3 • Relational Databases for Analytics
Reviews relational database principles, schema design, and SQL fundamentals relevant to BI workloads. Establishes the baseline before introducing distributed alternatives.
Lesson 4 • Data Warehousing Principles
Explains dimensional modelling, star and snowflake schemas, and ETL design for enterprise warehouses. Directly enables the reporting and dashboard work covered later.
Lesson 5 • Data Lakes and Lakehouses
Introduces schema-on-read storage, data lake architecture, and the lakehouse pattern that unifies lakes and warehouses. Bridges raw storage with governed analytics.
Chapter 3HideHide detailsSee detailsBig Data Processing Frameworks
Big Data Processing Frameworks
Lesson 1 • Distributed Computing Fundamentals
Explains MapReduce, distributed file systems, and cluster resource management as the basis for big data processing. Provides the conceptual foundation for framework-specific tools.
Lesson 2 • Pipeline Orchestration and Monitoring
Covers workflow scheduling, dependency management, and observability practices for production pipelines. Ensures learners can maintain reliable data flows in enterprise environments.
Lesson 3 • Stream Processing Concepts
Introduces event-driven architectures, message brokers, and windowing strategies for real-time data. Extends batch skills to continuous data scenarios.
Lesson 4 • Batch Processing with Spark
Covers Spark's RDD, DataFrame, and Dataset APIs for large-scale batch transformations and aggregations. Builds core processing skills used throughout the course.
Lesson 5 • Real-Time Pipeline Design
Applies stream processing concepts to build end-to-end real-time pipelines with ingestion, processing, and sink layers. Prepares learners for operational analytics use cases.
Chapter 4HideHide detailsSee detailsData Integration and ETL Design
Data Integration and ETL Design
Lesson 1 • Data Transformation Techniques
Covers cleansing, standardisation, enrichment, and aggregation transformations that convert raw data into analytics-ready form. Directly supports warehouse and lake loading.
Lesson 2 • Integration Architecture Patterns
Surveys hub-and-spoke, data mesh, and event-driven integration architectures for enterprise environments. Equips learners to choose the right pattern for organisational scale.
Lesson 3 • Loading Patterns and Strategies
Explains full load, incremental load, upsert, and partition-based loading strategies for warehouses and lakes. Balances performance with data freshness requirements.
Lesson 4 • Data Quality in Pipelines
Integrates validation rules, profiling, and anomaly detection directly into ETL workflows. Prevents bad data from propagating to downstream BI systems.
Lesson 5 • Data Extraction Strategies
Examines full, incremental, and change-data-capture extraction patterns across databases, APIs, and files. Sets the stage for transformation and loading design.
Chapter 5HideHide detailsSee detailsData Visualisation and Storytelling
Data Visualisation and Storytelling
Lesson 1 • Choosing the Right Chart Type
Maps analytical questions to appropriate chart families including comparison, distribution, relationship, and composition charts. Prevents common chart-type mismatches.
Lesson 2 • Designing Effective Visualisations
Applies data-ink ratio, decluttering, and annotation techniques to produce clear, honest charts. Directly improves the quality of dashboards built in the previous chapter.
Lesson 3 • Data Storytelling Frameworks
Introduces narrative structures, insight sequencing, and audience-tailored messaging for data presentations. Transforms static reports into persuasive analytical stories.
Lesson 4 • Principles of Visual Perception
Explains pre-attentive attributes, Gestalt principles, and cognitive load theory as applied to data displays. Grounds all visualisation decisions in human perception science.
Lesson 5 • Advanced and Interactive Visualisations
Covers geospatial maps, network graphs, and interactive exploration features for complex datasets. Extends learners' visualisation toolkit beyond standard chart types.
Chapter 6HideHide detailsSee detailsBusiness Intelligence Tools and Reporting
Business Intelligence Tools and Reporting
Lesson 1 • Report Design and Layout
Applies design principles to structure reports for clarity, scannability, and executive consumption. Bridges data availability with effective communication.
Lesson 2 • Connecting BI Tools to Data Sources
Covers live connections, import mode, and semantic layer configuration for BI tool data access. Ensures reports reflect accurate and timely data.
Lesson 3 • Dashboard Development Best Practices
Guides learners through KPI selection, visual hierarchy, and interactivity design for executive dashboards. Produces decision-support tools aligned with business goals.
Lesson 4 • Publishing and Sharing BI Content
Covers deployment, access control, scheduling, and embedding strategies for distributing BI content. Completes the BI delivery lifecycle from development to consumption.
Lesson 5 • BI Tool Landscape and Selection
Compares self-service, enterprise, and embedded BI platforms across key evaluation criteria. Enables informed tool selection aligned with organisational needs.
Chapter 7HideHide detailsSee detailsAdvanced Analytics and Predictive Modelling
Advanced Analytics and Predictive Modelling
Lesson 1 • Unsupervised Learning and Segmentation
Applies clustering and dimensionality reduction to discover hidden patterns and customer segments in large datasets. Extends analytics beyond labelled data scenarios.
Lesson 2 • Supervised Learning for Business
Covers regression and classification algorithms applied to business prediction problems such as churn and demand forecasting. Connects ML techniques to tangible BI outcomes.
Lesson 3 • Time Series and Forecasting
Introduces decomposition, smoothing, and autoregressive models for business forecasting use cases. Directly supports demand planning and financial projection scenarios.
Lesson 4 • Integrating Models into BI Workflows
Covers model deployment patterns, scoring pipelines, and embedding predictions into dashboards and reports. Closes the loop between advanced analytics and BI consumption.
Lesson 5 • Statistical Foundations for Analytics
Reviews descriptive statistics, probability distributions, hypothesis testing, and correlation as prerequisites for modelling. Ensures analytical rigour in all subsequent model work.
Chapter 8HideHide detailsSee detailsBI Strategy and Enterprise Governance
BI Strategy and Enterprise Governance
Lesson 1 • Privacy, Security, and Compliance
Addresses data privacy principles, access control frameworks, and regulatory compliance requirements for analytics platforms. Protects organisational and customer data assets.
Lesson 2 • Enterprise Data Strategy Design
Guides learners through defining data vision, roadmap, and capability priorities aligned with business objectives. Produces a strategic blueprint for data investment.
Lesson 3 • BI Governance Frameworks
Covers data ownership, stewardship councils, policy enforcement, and audit mechanisms for governed BI environments. Ensures analytics outputs are trustworthy and compliant.
Lesson 4 • Measuring BI Programme Value
Introduces ROI frameworks, adoption metrics, and business impact measurement for BI initiatives. Enables leaders to justify and optimise data investments.
Lesson 5 • Building a Data-Driven Culture
Examines organisational change management, data literacy programmes, and executive sponsorship needed for BI adoption. Addresses the human side of analytics transformation.

Your valid completion certificate
This course is for you:
Data analyst: ready to move beyond reporting into architecture and strategy.
Business intelligence developer: seeking to formalise and expand existing technical skills.
IT professional: transitioning into a data-focused role within their organisation.
Operations manager: wanting to interpret and act on complex data independently.
Recent STEM graduate: building job-ready skills in big data and analytics tools.
Consultant or project manager: aiming to lead data-driven initiatives with technical credibility.
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